Tiny but Mighty: Uncovering the Secrets of the World’s Smallest CountriesAs I stumbled upon a fascinating list of the world’s smallest countries by population, I couldn’t help but be captivated by the idea of…Feb 24Feb 24
Breaking Records, Breaking Barriers-Becoming the Most Grammy-Nominated ArtistsEvery chart-topping album, every award-winning campaign, and every viral moment has a backstory of challenges, reinvention, and grit…Feb 24Feb 24
Marketing Project In Fashion For Olivia Lauren 20th Anniversary By Sejung GroupI am excited to share a marketing project in fashion I recently worked on: I participated in the Olivia Lauren 20th Anniversary Slogan Idea…Feb 21Feb 21
𝐖𝐡𝐚𝐭 𝐃𝐨 𝐘𝐨𝐮 𝐓𝐡𝐢𝐧𝐤 𝐖𝐨𝐮𝐥𝐝 𝐁𝐞 𝐃𝐢𝐟𝐟𝐞𝐫𝐞𝐧𝐭 𝐈𝐧 𝐘𝐨𝐮𝐫 𝐅𝐢𝐞𝐥𝐝 𝐈𝐟…“Did you know that 11 February 2025 is the International Day of Women & Girls in Science?”Feb 15Feb 15
Scent as Canvas: Integrated Marketing Project in Fragrance and Art Industries in Singapore and…As a marketer and independent consultant, I recently partnered with Oo La Lab, a fragrance brand that allows customers to create their own…Feb 12Feb 12
Transforming Health: Unveiling Innovative eCommerce for Personalized Functional FoodsSince the start of 2025, I’ve been involved in a few marketing projects and decided to share more details about them.Feb 1Feb 1
Project: Multichannel Fashion Brand Campaign for KELLY SHIN at 2025 S/S Paris Fashion WeekExplore the success of a multichannel fashion brand campaign at Paris Fashion Week 2025, led by Svetlana Stotskaya & NPR…Nov 7, 2024Nov 7, 2024
Embracing Transformation: 2024 GAMMA Art, Fashion & Design Exhibition in MilanAs a marketing and brand executive consultant, I attended the 2024 Global Fashion Management Conference, held in the heart of Milan, and…Aug 12, 2024Aug 12, 2024
Navigating Milan’s Marketing Odyssey: Takeaways from 2024 Global Fashion Management Conference“Inspiration is the most important part of our digital strategy.” — Paull YoungJul 20, 2024Jul 20, 2024
Beyond Eiffel: Exploring Viva Technology 2024’s Tech in ParisAttending VivaTech for the second time, I’ve witnessed firsthand the electrifying atmosphere and the innovative spirit that permeates every…Jun 8, 2024Jun 8, 2024
